Since the Covid-19 pandemic, and thanks to a growing appetite for plant-based meal options, there’s been a notable increase in fruit consumption. Though, much can still be done to increase global per capita consumption.

The SAFJ represents these fresh fruit industry subsectors.

Join us as we peel back the layers

Representation

The SAFJ represents these fresh fruit industry subsectors.

Flat Lay Delicious Citrus Arrangement

Citrus

The Citrus Growers’ Association of Southern Africa (CGA) represents the citrus producers of SA and Eswatini, where citrus is grown.

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Pome, stone fruit, and dried tree fruit

Hortgro represents the pome and stone-fruit, as well as dried-tree-fruit producers of SA. Pome and stone fruit are grown throughout SA, with a high concentration in the Western Cape.

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Arra33 Topfruit (1)

Table Grapes

The South African Table Grape Industry (SATI) represents the table-grape producers of SA. Table grapes are grown in five regions across SA.

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Aerial Side View Of Cargo Ship Carrying Container And Running Fo

Export

The Fresh Produce Exporter’s Forum (FPEF) accounts for about 90% of fresh fruit exported from SA.

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Harvesting

There are different harvesting seasons in the industry. This is a high-pressure period, where efficiency is critical.

Fruit Produce Calendar

Nutrition

Informally referred to as “nature’s take-away”, fruit boasts a rich nutrient content, placing it at the top of the list of recommended healthy foods.

The Covid-19 pandemic sparked an increase in fruit consumption due to perceived health benefits.

Often high in antioxidants
For cell protection

Contains vitamins and minerals
Crucial for overall health

Rich in dietary fibre
Aiding digestion

Tips for storing your fruit for longer

Apples and oranges can be stored at room temperature. But berries and grapes require refrigeration.

Store fruit in breathable containers to avoid mould growth.

Ethylene-producing fruit like apples and avos can expedite ripening in the fruit bowl.

Ideas for overripe fruit

Baked Goods

Baked Goods

Canning

Canning

Jams And Preserves

Jams and preserves

Sauces

Sauces

Freezing For Smoothies

Freezing for smoothies

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